Sofie has spent her career shaping how brands sound, look and behave, across FMCG, healthcare, tech and financial services, for teams in Belgium and internationally.
She takes brand and communication from strategy through the gritty execution layer: brand books that people actually use, campaigns that don't get watered down between briefing and billboard, and interim marketing seats when a team temporarily needs a steady hand.
Her engagements range from short strategic sprints to long-term interim roles as fractional brand manager, marketing lead, or project owner for a specific campaign.
Behind the scenes, Sofie sparring-partners with Jeroen on anything demand-generation or automation-adjacent, so her clients get the range of two consultants without the agency overhead.