Sofie has spent her career shaping how brands sound, look, and behave — across FMCG, healthcare, tech, and financial services — for teams in Belgium and internationally.
She takes brand and communication from strategy through the gritty execution layer: brand books that people actually use, campaigns that don't get watered down between briefing and billboard, and interim marketing seats when a team temporarily needs a steady hand.
Her engagements range from short strategic sprints to long-term interim roles as fractional brand manager, marketing lead, or project owner for a specific campaign.
Behind the scenes, Sofie sparring-partners with Jeroen on anything demand-generation or automation-adjacent — so her clients get the range of two consultants without the agency overhead.